The Red Checker provides innovative business development solutions for companies who are in growth mode and need growth strategy implementation, productivity tools, greater effectiveness for their marketing strategies, and assistance with acquiring and keeping their most strategic prospects and clients – always with the goal of increasing revenue.
Changing your Channel of Interaction
Social media has provided an outlet for “soundbite communication” through sites such as Twitter. With email boxes constantly filling up with SPAM, you can use Twitter to tame the mess and focus with whom you are interacting. Setup a Twitter account that exclusively manages all your […]
Establishing a Leadership Console
Discover and collect topic ideas by using applications like Google Alerts and NewsBlur to have stories relevant to your industry pushed to your email box. Choose a topic that is relevant to your industry, and write an opinion piece to post on your blog, or simply share the article on social media outlets […]
Staying focused is the key to achieving thought leadership. Online Tools for planning and visualization are a great help when mapping out how you want to be perceived in your market, and how to build your virtual image. Mind-mapping tools available on sites such as mindmeister.com can help you organize […]
Becoming a Thought Leader in Your Industry Through Social Media
Social media is irrevocably changing the business landscape. It used to be that businesses and individuals just “pushed” information into the email boxes and hands of their target market, determining and leading the discussion with their potential custome […]
I am a life-long learner.
I think it’s critical to my survival to keep learning…of course, I enjoy learning about topics I can leverage in my business or monetize in some way – social media optimization or innovative ways to use content marketing to drive lead generation, for instance!
But, I know many people who […]
If you are reading this then you’ve thought about or are engaging in an entrepreneurial pursuit. Are you the “type” of person who sees an opportunity, seizes it, monetizes it repeatedly? Or, is this your very first idea….and you’re doing it in the safety of an existing 8-5, steady pay-check kind of atmosphere?
Either wa […]